My name is Rachel Agnew and I used to have, what my mother liked to call, a proper job. I worked full time for many years in the music industry with my last job being at BMG Records, one of the UK’s major record companies. I stayed there for 11 years and I completely loved […]
Digital Pulse Magazine shares news, views and opinions from the heart of the marketing industry. Editor Kerry Sheahan has created an online platform that isn’t afraid to challenge the status quo. She wholeheartedly believes that marketers can only continue to innovate when they’re exposed to other points of view – and she’s developed Digital Pulse […]
Pretty much every sector has been affected by the recent COVID-19 pandemic, in one way or another – but thanks to airline restrictions, quarantine rules and social distancing measures, the travel industry is perhaps amongst the hardest hit. We will be able to travel again eventually (although the holiday experience will be decidedly different). But […]
Titled ‘How to sell web content to your clients’, our latest white paper is designed to help branding, web and marketing agencies like you nurture effective relationships with external copywriters so you can better fulfil your clients’ copy and content requirements. Why did we develop this white paper? As content specialists, we work […]
Our clients often ask us how to write SEO-friendly meta titles and descriptions for web pages. It’s something that, even after all this time, many marketers consider to be a dark art – but the truth is, creating well-optimised snippets is easy as pie if you follow a few tried-and-tested rules. We’ve shared some of […]
We don’t need to tell you that we’re entering into a very worrying time for businesses. You’re already likely to be feeling anxious about the impact the coronavirus outbreak is going to have on the economy – so we’re not going to dwell on the subject. What we are going to do is help you […]
We often get asked what’s involved in creating engaging, fully optimised content for the web. Read on for more information on our SEO-focused services, and an insight into what you can expect when you work with our team of highly experienced SEO copywriters. Do you need an SEO copywriter? As SEO copywriters, we have […]
Those of you who keep your finger on the SEO pulse may already be aware of Google’s latest algorithm update: BERT. Towards the end of last year, the company announced significant changes to the way it indexes and categorises publishers’ content – and, true to form, the digital marketing space erupted with questions as to […]
Chances are you’re already working hard to make sure that your marketing copy ‘speaks’ to your target audience and compels potential customers to want to learn more about your business. You’re probably delivering carefully crafted messages across a wide range of channels, including your website and your social media feeds. But if media relations play […]
Everyone can write, right? I’m guessing you’ve been doing it since you were about 5 years old. I’m also guessing you’ve already written quite a lot today – emails, social media, business plans, proposals, quotes, etc. So why would you need anyone to write your marketing copy for you? I’ve lost count of the number […]
